Barcelona’s Tiny Cottons is basically the coolest kids’ brand on the block (or playground). Founded by creative parents in 2012, this label treats children’s clothing with the respect of high fashion – and the humor of, well, childhood. Each season brings quirky prints hand-drawn by artists (think smiling croissants or cheeky slogans) on premium organic cotton fabrics. The silhouettes are comfy and practical, but the design level is off the charts. From babies to big kids, Tiny Cottons outfits are mini works of art that can survive endless play and washing – and still be cute enough to pass down to the next tiny style icon.

Diamond Dream Jewelry + Apparel is a hidden gem in Bernardsville, New Jersey, proving you don’t need to trek to Fifth Avenue for a dose of glamour. Family-owned since 1985, this boutique blends high-end jewelry (from custom diamond rings to designer baubles) with chic women’s fashion and accessories. Walking in feels like visiting fashion-savvy friends – you get personal, small-town service amid cases of glittering jewels and racks of elegant apparel. Whether you’re hunting for an engagement ring or a fabulous cashmere wrap, Diamond Dream’s curated selection and warm expertise make the experience special. It’s the local luxe spot that turns “going shopping” into an event.

League of Friends is a New York-based children’s label building a “league” of sustainably dressed little trendsetters. Made from 100% organic Pima cotton (ethically knit in Peru), their clothes are super soft and super tough – surviving wash after wash and roughhousing galore. The designs play with texture and color in a modern way: popcorn-knit cardigans, pom-pom hats, and fun prints that mix and match. Plus, they walk the talk on sustainability with a pre-loved trade-in program to keep pieces in circulation. Founded by a mom with an eco-conscious vision, League of Friends proves that kids’ fashion can be playful, planet-friendly, and built to last, creating a community of families who care.

Hawkins New York is a design lover’s paradise offering “luxurious yet lived-in” home goods. Co-founded by a pair of aesthetes inspired by Japanese and Scandinavian design, this Hudson Valley/NYC brand collaborates with artisans worldwide to bring you the ultimate mix of form and function. Stonewashed Belgian linen bedding that gets softer with each snooze, hand-blown glassware in perfect hues, marble and brass accents that spark joy on your shelf – it’s all here. Every item feels intentional and a tad indulgent, but totally usable for everyday life. Hawkins basically said, “your home should look like a boutique hotel and feel like a hug,” and then made it happen.

Holzweiler is a family-run Norwegian label proving that Scandinavian style can be playful, not just pared-back. Launched with a line of quality scarves in wild prints, the brand quickly expanded into ready-to-wear that blends easy elegance with a dash of whimsy. Think slouchy cashmere sweaters, vibrant raincoats, and tailored trousers – all with that Nordic knack for simplicity and function. Holzweiler’s pieces are future-facing (they love sustainable materials) yet rooted in everyday wearability. It’s the kind of clothing you’ll throw on in the morning and feel instantly put-together, whether you’re roaming Oslo’s streets or just running for coffee.

Okej Studio is a Swedish-American design duo bringing ultra-modern whimsy to home furnishings. Best known for their wavy “squiggle” rugs, Okej’s creations defy convention with bold shapes and punchy colors that instantly liven up any space. Founded in 2020 by a Swedish designer and her American engineer husband, the studio treats homeware like artwork – each rug, mirror, or chair is meant to be a standout piece. Yet they never sacrifice function: their plush wool rugs are as cozy underfoot as they are eye-catching. With Okej, minimal Scandinavian design gets a fun, funky twist, proving that clean lines and playful curves can happily coexist.

DONNI (short for founder Alyssa’s late father, Donald) has been serving up “comfy chic” long before sweatpants were high fashion. Born in Los Angeles in 2009, this female-founded brand started with snugly scarves and grew into a full collection of elevated everyday essentials. Each piece – from waffle-knit sweats to breezy button-ups – is designed to be easy to wear, hard to take off (their words and every customer’s sentiment). Everything is made locally in LA with high-quality fabrics and a whole lot of love. They even plant a tree for every order placed, because looking good and doing good should go hand in hand. If you’ve ever wanted to stay in pajamas all day and still look fabulous, DONNI has you covered (literally).

The NKC Store is a Dallas-based boutique where everyday fashion gets an eclectic upgrade. Launched in 2012 by a style-savvy founder, this Asian-owned shop specializes in wardrobe staples with a twist. Think easy-going dresses, chic co-ords, and streetwear-inspired separates that are totally wearable and packed with personality (a classic tee with avant-garde sleeves, anyone?). Many pieces are designed and made in South Korea, infusing that coveted K-fashion edge into the mix of globally curated brands. The vibe is modern sophistication meets fun-loving flair, so whether you’re dressing for work or the weekend, NKC’s got something that will make you feel confidently out of the ordinary.

The Primary Essentials is the Brooklyn shop where mundane meets magical. This independent boutique (opened by tastemaker Lauren Snyder) elevates primary essentials of daily living through exquisite design. Shelves are lined with things like hand-thrown ceramics, small-batch apothecary goods, linen kitchen towels, and coffee table books – each item carefully chosen to bring beauty to routine. The style is minimal but warm, with an emphasis on craftsmanship and materials that age gracefully. Whether you’re picking up a scented candle or a stoneware mug, you know it’s going to become your new favorite thing. It’s everyday living, but profoundly prettier.

Koko Momo is the L.A. kids’ brand for tiny humans with big style. Created by photographer-turned-mom Monroe Alvarez, it delivers retro-inspired, oversized silhouettes that let kids be comfy and quirky all at once. Think ’70s-esque graphic tees, slouchy sweaters in ice-cream colors, and the softest fabrics your kid will ever wear (cue the tantrums when it’s laundry day). Each piece is ethically made in Los Angeles with a slow-fashion mindset, so those cool prints and playful cuts come guilt-free. Designed for kiddos “who were never meant to blend in,” Koko Momo ensures your mini style icon stands out on the playground—in the best way possible.

Upton is a Southern California design studio on a mission to blur the line between home goods and art. Founded by husband-and-wife duo Michael and Mariel Upton, this artist-owned brand creates everything from modern wall hangings and “please-step-on-me” woven rugs to funky wine racks and sculptural lamps. Each piece is designed in-house with an eye for quality and a love for the perfectly imperfect, so you’re getting gallery-worthy craftsmanship minus the snooty vibes. Upton believes home is a sacred space and that everyday objects should spark joy – whether it’s an abstract print that ties the room together or a cool record stand that shows off your vinyl and your style. Live with beauty every day? Don’t mind if we do.

WMS&CO. (short for Williams & Co.) transforms your work desk into a style statement. This NYC-based studio creates exquisitely crafted desk accessories – think weighty brass pens, minimalist rubber stamps, leather-bound notebooks – all with a touch of old-school elegance. Founded by a designer duo with a passion for heritage design, WMS&CO. believes even a paper clip can (and should) be beautiful. Their collection blends form and function seamlessly, making everyday tools feel special. If you geek out over the feel of good paper or the click of a fine pen, welcome to your personal heaven – where design snobbery meets productivity.

Juem is an Australian intimates label proving that comfort and sexiness can coexist in one super-soft package. Founded in 2018, Juem offers organic cotton lingerie, loungewear, and even maternity wear designed to make women feel confident and totally at ease. Their bralettes, undies, and cozy dresses are all GOTS-certified (so your skin and conscience can breathe easy), and they’re cut to flatter whether you’re rocking a baby bump or just craving all-day comfort. Plus, Juem gives back through 1% for the Planet, because caring is always in style. In short, these are the kind of undies you’ll want to live in – chic, cheeky, and gentle in all the right ways.

Mattina Moderna is a mother-daughter design studio bringing a ray of French Riviera sunshine to home decor. Based in Nice and founded in 2020, this “slow design” duo creates collectible pieces (think one-of-a-kind lamps and funky home objects) in very limited runs. Each design starts as a 3D model and ends up handcrafted to order – often using deadstock fabrics, hand-painted ceramics, and a ton of love – so you get a piece that’s both cutting-edge and timeless. What began as a hobby of thrifting vintage lamps during lockdown quickly evolved into a line of bespoke lighting that marries old-school charm with modern sustainability. The result? Charmingly quirky lamps that feel like treasure-hunt finds, because they basically are.

Filamental is redefining accessories for the 21st century – think bold jewelry dreamed up in a 3D printer. Founded in 2019 by two visionary designers in Colombia, this brand fuses technology with eco-conscious craft by using corn-based bioplastics to create its pieces. The result is an eclectic array of rings, earrings, and charms that are planet-friendly and fabulously funky. Each design is lightweight, waterproof, and durable, so it can keep up with your most adventurous outfits (and pool parties). From neon ear cuffs to whimsical bag charms, Filamental proves that sustainable style can be fun, futuristic, and totally wearable.

Monty is on a mission to turn trash into treasure – specifically, to turn recycled nylon into your new favorite bag. This UK-based label champions slow fashion by crafting each tote, shoulder bag, and pouch from repurposed materials, making every piece one-of-a-kind. With vibrant color combos and playful designs (hello, Flamingo & Matcha two-tone totes!), Monty’s bags prove that eco-friendly can be fabulously stylish. Each bag is painstakingly handmade and full of personality, so it carries not just your essentials but also a cool backstory. Who knew saving the planet could look this chic?

Studio Mirte transforms living spaces into cozy art galleries with its playful textile designs. Based in Utrecht, Netherlands, this indie studio (helmed by textile artist Mirte van Kooten) hand-tufts one-of-a-kind rugs and wall hangings that bring color, texture, and whimsy into your home. Each piece is a cozy work of art – bold shapes, funky patterns, and a touch of Dutch quirkiness – designed to make your floor (or wall) the happiest spot in the house. If you’re looking to upgrade your decor from bland to eye-popping, Studio Mirte has you (and your floors) covered with art you can walk on.

Sukou Mini designs kids’ clothes that even grown-ups wish came in their size. Established in 2019 by a new mom, this brand creates timeless, unisex staples using soft natural fabrics that are gentle on little ones’ skin (and on Mother Earth). Each piece – from breezy rompers to tiny linen overalls – is built for longevity, designed to survive playground adventures and wash cycles and then be lovingly passed down. With a flagship store in Bali and a vibe that channels carefree childhood nostalgia, Sukou embodies the cool, wild-child spirit. It’s proof that kids’ fashion can be comfy, sustainable, and undeniably stylish all at once.

AERON is a Budapest-based womenswear label where timeless craftsmanship meets 21st-century cool. Founded by Eszter Áron in 2012, the brand blends old-world tailoring (she comes from a family of tailors) with cutting-edge design techniques to create pieces that feel classic and fresh. Picture impeccably tailored blazers, sculptural knits, and sleek leather accents – all designed for modern women who prefer evolution over revolution in their wardrobe. Committed to responsible luxury, AERON uses quality materials, waste-reducing tech, and sustainable sourcing so you can feel as good as you look. The result? Effortlessly chic staples that prove less can be more (especially when it’s this well-made).

Bonnie Clyde is the Los Angeles-born eyewear label on a mission to make cynicism so last season. Family-run by a team of creatives with a collective case of bad eyesight, this indie brand crafts unisex sunglasses that mix bold style with a big heart. They use premium materials (think Italian plant-based acetate) to ensure your shades are as sustainable as they are stylish. Embracing the absurdities of love and life, Bonnie Clyde’s designs come in playful silhouettes and candy colors that have even celebs swooning. In short, these are statement frames for anyone who believes good vibes and great sunnies go hand in hand.