Aeron

Location: Budapest, Hungary

AERON is a Budapest-based womenswear label where timeless craftsmanship meets 21st-century cool. Founded by Eszter Áron in 2012, the brand blends old-world tailoring (she comes from a family of tailors) with cutting-edge design techniques to create pieces that feel classic and fresh. Picture impeccably tailored blazers, sculptural knits, and sleek leather accents – all designed for modern women who prefer evolution over revolution in their wardrobe. Committed to responsible luxury, AERON uses quality materials, waste-reducing tech, and sustainable sourcing so you can feel as good as you look. The result? Effortlessly chic staples that prove less can be more (especially when it’s this well-made).